Hoolest Performance Technologies

Partner Category:
Clinical Equipment & Supplies
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Proud Carrick Institute Partner Since:
2023

About This Partner

Hoolest Performance Technologies develops drug-free neurostimulation devices designed to help people break free from stress, anxiety, and panic — instantly. Founded by Nicholas Hool, Ph.D. in Biomedical Engineering, the company was born from a deeply personal struggle with performance anxiety.

Their flagship product, VeRelief, is the world's first instant reset button for a nervous system stuck in fight-or-flight. Using patented auricular vagus nerve stimulation technology, VeRelief activates the parasympathetic nervous system to deliver calm in minutes — no pills, no clinics, no lengthy wellness routines.

With over 20,000 units sold, Hoolest serves clinicians, high-performance professionals, military personnel, and anyone seeking drug-free anxiety relief. Their newest product, Hoolest Pro, combines premium noise-canceling headphones with bilateral vagus nerve stimulation — bringing clinical-grade neurostimulation into everyday life.

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What Clinicians Say

Frequently Asked Questions

Partner FAQ

What is VeRelief?

VeRelief is a portable, drug-free vagus nerve stimulation device that helps shift your nervous system from fight-or-flight to rest-and-digest in minutes. It uses patented auricular stimulation technology developed through biomedical engineering research at ASU.

How does it work?

VeRelief delivers gentle electrical stimulation to the auricular branch of the vagus nerve through the ear. This activates the parasympathetic nervous system, reducing heart rate, lowering cortisol, and promoting calm — measurable via HRV monitors like Oura Ring.

Who is it for?

Clinicians use VeRelief for patients with anxiety, dysautonomia, concussion recovery, PTSD, sleep disorders, and stress-related conditions. It's also used by high-performance professionals, athletes, and military personnel.

Is it safe?

Yes. VeRelief is non-invasive, drug-free, and designed for daily use. It was developed by a Ph.D. biomedical engineer and is backed by published research on auricular vagus nerve stimulation.

Connect with this partner.

Nicholas Hool, Ph.D. — Founder & CEO